Get Discovered: How to Optimize Your Profile and Get Booked on the Tenbin Marketplace
· Norimitsu Shida · Kiruck Inc.
TL;DR
Listed but no bookings coming in? This practical guide shows how to get discovered on the Tenbin marketplace—category choice, profile completeness, session design, and keywords—in 6 steps that grow your visibility.
The short answer first: the key to more bookings on Tenbin is designing to get discovered. Pick the right category, complete your profile across five elements, and lay out your sessions like SKUs—and your marketplace visibility will grow. If you've signed up but stalled, you have the most room to gain. In 30 seconds: Tenbin has two acquisition channels—your own booking link (no marketplace fee) and marketplace listing (discovery)—and you should use both. Buyers search by category, skill, and name, so the right category and natural keyword placement are the foundation of visibility. Profile completeness—display name, role, affiliation, photo, greeting—decides whether you get chosen or scrolled past. And arranging sessions in three tiers (entry, core, premium) creates a path from first contact to your main offer.
If you rely only on self-promotion, your booking page only reaches people who already know you. The Tenbin marketplace (Explore) is the doorway through which buyers who don't know you yet can find you. Here are six steps for already-listed sellers to grow their discovery.
1. Choose the right category
On Explore, buyers find experts by category, skill, and name. The first fork in the road is which category you put yourself in. Tenbin has nine: Business, Tech & Product, Creative, Gaming & Esports, Education & Language, Translation & Interpreting, Health & Wellness, Lifestyle, and Hobbies & Skills.
The trick is to choose by the words a buyer would type, not the title you'd like to wear. A freelance UI designer, for example, should think from the buyer's side: am I more likely searched for under Creative or Tech & Product? If unsure, write down three words your target buyer would enter in the search box, then pick the category they most naturally belong to.
2. Complete your profile across five elements
When you appear in a search result or category list, whether the buyer thinks “I want to work with this person” comes down to profile completeness. Using only Tenbin's existing fields, make sure to fill in these five.
| Element | Role | How to write it |
|---|---|---|
| Display name | First impression | Real or known name that's easy to find. Avoid joke spellings. |
| Role | What you're an expert in | Be specific: “10 years designing SaaS UI/UX,” not just “UI designer.” |
| Affiliation / company | Proof of trust | Company, brand, or background that backs up your credibility. |
| Profile photo | Reassurance | Bright photo with your face clearly visible. Avoid logo-only. |
| Greeting text | Motivation | State who it's for, what problem, and how you solve it in the first two lines. |
The greeting text especially drives your post-discovery booking rate. The rule is to start from the buyer's problem, not “about me.” If the first two lines don't make clear who it's for, even buyers who found you will bounce.
3. Design sessions as “SKUs”
Sessions are easier to design if you treat them as SKUs on a shelf. Rather than listing just one, lay out several with different roles to create a path from entry to your core offer.
Naming: make the contents obvious at a glance
Instead of “Consultation (30 min),” use something like “[First-timers] 30-min business sounding board”—a name where the audience, content, and length are clear at a glance. Buyers skim the list, so the name alone has to convey value.
A time × price lineup (three tiers)
Lay out three tiers. An entry session is short and low-priced (e.g. 15–30 min), lowering the barrier to “just talk first.” A core session uses standard time and price (e.g. 60 min) and is your central offering. A premium session is long and high-priced (e.g. 90+ min deep dives or reviews), for buyers who want to go deep. Build the relationship at the entry, deliver value at the core, go deep at the premium. With these three tiers, buyers can choose the door that fits them. Currency (JPY/USD), per-session price, and cancellation policy are set per session.
4. Place keywords that work for search
Because search runs on category, skill, and name, the win is scattering the words buyers type naturally throughout. Put your domain keywords in your role (e.g. “Front-end engineer / React, Next.js”). Put action words buyers search for—“first session,” “sounding board,” “review”—in your session names. And weave the phrasing your target reader uses naturally into your greeting, but keep it readable, because overstuffing backfires.
Keywords aren't something you inflate—they're something you match. The rule is to lean toward the buyer's words, not your own.
5. Combine link sharing with marketplace listing
Tenbin has two acquisition channels: your own booking link (share it on social or in your email signature; no marketplace fee) and marketplace listing (get discovered by new buyers on Explore).
The best answer isn't one or the other—it's running both. Share your own link with your existing followers, and let the marketplace introduce you to people you have no contact with yet. A buyer who first met you through the marketplace then rebooks via your own link next time—this loop raises the utilization of your inventory (your time). Your HUB (/book/u-{id}) gathers your profile and session list in one place, so a single link shows everything.
6. A 10-point pre-publish checklist
Before you hit publish, confirm these ten items. Does the category match buyers' search terms? Is the display name easy to find in search? Does the role contain domain keywords? Does the affiliation or company reinforce trust? Is the profile photo bright with the face clearly visible? Does the greeting start from the buyer's problem? Do sessions cover all three tiers—entry, core, premium? Do session names make the contents obvious at a glance? Are currency, price, and cancellation policy set on each session? And are you using both your own link and the marketplace listing?
In summary
Getting discovered isn't luck—it's design. The right category, a complete profile, sessions laid out as SKUs, keywords leaning toward the buyer's words, and the combination of your own link and the marketplace—nail these six and even an already-listed seller will see discovery climb steadily. Start by tidying up your profile, checklist in hand.
FAQ
- I signed up and let it sit. What should I fix first?
- Fill in the five profile elements first—display name, role, affiliation, photo, greeting. They decide your post-discovery booking rate. Then sort out your category and the three-tier session lineup.
- Can I pick more than one category? I'm unsure how to choose.
- Write down three words your target buyer would type into the search box, then pick the category they most naturally belong to. Prioritize being findable over a fancy-looking title.
- What should I write in the greeting?
- Start from the buyer's problem, not “about me.” State who it's for, what problem, and how you solve it in the first two lines, then back it up with results or affiliation.
- Isn't one session enough?
- You can get bookings with one, but with entry, core, and premium tiers, buyers can pick the door that fits them and bookings flow more easily. Lowering the barrier with an entry session first is recommended.
- Can I get traction with marketplace listing alone?
- You can, but pairing it with your own link (no fee) is optimal. Get discovered by new buyers on the marketplace, and take repeats through your own link—this loop raises your utilization.
- Can I confirm with numbers whether my visibility is growing?
- Free shows analytics as totals only; Pro (US$9.80/month) gives you graph-based analytics. If you want to see which sessions are viewed and booked, Pro's analytics help.
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